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Release campaigns

One release. A connected campaign.

Bring the song, existing artwork and creative brief. Build the videos, promos and social assets that carry the release into the world.

Start creatingExplore the work
A sunlit city campaign promoting Zip Code
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Made for where your audience is.
SpotifyYouTubeInstagramTikTokApple Music

Make each piece feel like it belongs.

The formats change. The artist's visual direction shouldn't get lost. Keep references and decisions together while you build the different assets a campaign needs.

01

Define the release

Share the track, artwork, artist references and the moments your team wants to support.

02

Build the asset mix

Choose the video, promo and social formats that make sense for this release and its audience.

03

Keep the process

Save the guidance in Skills and the production structure in Flows so your next project has a useful starting point.

One process.
A different visual world.

Compare two artwork-led campaigns, then explore the actual workspace behind each one.

Warm city light and a shared visual palette carry the release through announcements, countdowns and listening prompts.

See the campaign & workspace
A sunlit city campaign promoting Zip Code
Silent preview

Zip Code · Out now

An out-now release poster brought into motion on a brick wall
Silent preview

Zip Code · On the street

A vertical promotional variation from the Zip Code campaign
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Zip Code · A new angle

A countdown placement using the same warm Zip Code campaign look
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Zip Code · Countdown

Zip Code release promotion adapted into a vertical animated poster
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Zip Code · Save it

Keep exploring.

More work
Ad creativeSpotify CanvasLyric videos

A few things
worth knowing.

Is a release pack a fixed bundle?

The pack is shaped around your brief. Choose the formats, durations and creative direction your campaign needs. Different projects use different amounts of generation and production.

Do I need to create new artwork?

No. Most teams bring existing artwork. Visuals can extend that direction into motion, promos and other campaign assets.

Can our team get help setting this up?

Yes. Book a demo to discuss your creative process, expected output and the setup that would fit your team.

Let's make something worth seeing.

Start with one release.

Bring your music, your references, your next big idea. See what your team can make with Visuals.

Book a demoStart creating
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