a day in the top microdrama app, against 24.8 on Netflix, per US mobile user in Q4 2025.
Omdia, Feb 2026Micro dramas for music
Make them need
episode two.
Turn your song into a vertical series fans binge, one minute at a time. Every episode ends on a cliffhanger, and your real song is the plot.
For a single, an album or a whole roster.
Watch Episode 1 2:49Our Song · a micro drama for Afterglow by Vera Noctis
Don't make an ad.
Make the show.
Secrets, revenge, a hidden identity, the reversal. Every story here was made in Visuals.
Watch the reel 1 minFans already binge
one minute at a time.
Micro dramas grew out of China into a global format. Now they are where attention goes on a phone.
in global microdrama revenue expected in 2026, up from $11B in 2025.
Omdia, Feb 2026growth in app store spend on drama apps in 2025, to $2.98B. Streaming apps grew 5%.
Sensor Tower via Marketing Diveinternet users worldwide have watched one. 18 to 34 year olds are 21% more likely to have watched this month.
Ampere Analysis via Señal NewsYour release,
as a season.
A music video shows the song. A micro drama gives fans a reason to stay for all of it, and come back for the next one.
The song is the plot
It plays from a car stereo, a DJ booth or a phone, and someone in the scene names it. Fans hear about 3 minutes of your song instead of 15 seconds.
Album = season
Ten tracks, ten episodes. Each one ends on a cliffhanger into the next single, so Episode 2 drops with single 2.
The episode is the trailer
Post the full episode, then run a 60-second cut and 15-second cliffhangers as ads. Measure it like music: saves, streams and searches.
Spoken or sung
Spoken by default: the cast talks, and your real song is the payoff. Or sung, with your song telling the story line by line.
Built like the shows
people can't stop watching.
Every episode follows the same curve: up, down, up, twist, and a cliffhanger. The song carries the turns.
- 0%
The bomb
A line nobody can scroll past, in the first 3 seconds.
- 22%
Escalate
Raise the stakes every 20 to 30 seconds.
- 40%
The plant
Your song is in the scene, playing quietly.
- 70%
The twist
The song turns the story. Someone names it.
- 86%
The reversal
The song plays in full when it matters most.
- 100%
The cliffhanger
Cut on the question. Episode 2 drops with the next single.
How we made
Our Song.
A bride plays the song her husband and her sister fell in love to, at her own wedding. Episode 1 of a micro drama for Afterglow by Vera Noctis.
- 6 characters
- 10 scenes
- 14 versions in a day
- 2:49 episode, cut on the song
Six stories
to start from.
Every one of these can carry a release. Pick one, or bring the story only your artist can tell.
The Feature
His verse gets cut from the remix. That night he drops his own visualizer.
Front of House
The touring keys player nobody sees, until his video plays on the arena wall at soundcheck.
Catalog
A catalog manager is told the old albums are dead weight. She brings them back.
The Encore
A mom who quit singing, until her daughter's friends find her old video.
Dad's Garage
A son finds his father's 1990s band tapes in time for Dad's 60th.
Telenovela
A bolero singer's rival steals her song. A storm. A reveal.
With our team
We make the season with you.
Bring the release and the artist. We shape the story and the season, cast the characters and cut every episode with your team.
Talk to our teamIn Visuals
Make the first episode yourself.
Describe the story to the Visuals Agent. It casts the characters, builds the scenes and brings the episode together on the visual canvas.
Start creatingA few things
worth knowing.
What is a micro drama?
A short vertical series made for phones: episodes of 1 to 3 minutes, each ending on a cliffhanger. People also call them mini dramas, vertical dramas or short dramas. A drama ad is a micro drama that sells something, like your release.
How long is an episode?
Usually 2 to 3 minutes, plus a 30 to 60-second cut for ads. Our Song, Episode 1 runs 2 minutes 49 seconds.
Does it use our real song?
Yes. Your release is the soundtrack and the plot. It plays inside the scene, and the story turns on it.
Will it feel like an ad?
It shouldn't. Nobody stops the story to sell. The song is part of what happens, and the artist and title are named inside the world.
How long does it take, and what does it use?
We built Our Song overnight and refined it through 14 versions in a day. It used about 3,600 credits, every retake included. A 3 and a half minute episode runs about 4,650 credits. Plans start at $19 a month, or our team can make the season with you.
How do we measure it?
Watch the first 3 seconds and how many people finish, then the music numbers: saves, streams, Shazams and searches. Test the full episode against a 60-second cut. Nobody has published song drama benchmarks yet, so early series set the bar.
Do we need to label it as AI?
Turn on each platform's AI-generated content label when you post. It's the right call, and the platforms ask for it.
To be continued.
Your next release deserves a season.
Tell us about the release. We'll bring the story, the cast and a first episode your fans will want to finish.